Positive Brand Associations This Also Provides

Candidates are not only looking for good working conditions. They also look for an organization with which they feel a strong connection. A positive association with your brand will ensure that your vacancies are sought after and that candidates respond faster. If a candidate is not yet familiar with your organization, social media is often one of the first platforms on which potential candidates check. So visualize your employees, show the values ​​and culture of the organization and put those nice extras in the spotlight.

Getting started with TikTok

Creating a good TikTok video is an interplay of several elements. Candidates need to feel that they really get to know your organization. Where we mainly profile ourselves on LinkedIn as skilled professionals, you can leave out all the frills on TikTok. You can still inspire your audience with achieved successes and completed projects, but keep it natural and real. tips for content

Think of a fun challenge

Do you want your candidates to apply in a creative way? Then think of a challenge or assignment that your candidates have to perform. Announce your vacancy in a video and promote it to Controlling Directors Email Lists the right target group. Make sure to use a unique hashtag that you ask your applicants to use in their videos. This way you build a community around your video.

Controlling Directors Email Lists

Use the Right Hashtags

When you start posting a video, it is useful to check which hashtags are interesting and relevant. You can of course come up with your own original hashtag that is relevant to your organization, such as #werkenbijjumbo or werkenbijdeefteling. Is your organization less known? Then use the following hashtags:

  • #recruitment, 329.1 million impressions
  • #side job, 21.3 million impressions
  • #highest paid, 9.2 million impressions
  • #workat, 6 million impressions
  • #internships, 1.4 million impressions

You can also reach the target group of your vacancy by using a hashtag with a location, for example #denbosch or #breda. Curious about the most popular hashtags on TikTok? Do you want to know which music is best for your video? Then look in the ‘ Creative Center ‘ of TikTok. Here you will find a handy overview of all trends and trending topics.

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