You have your own webshop and you are busy, busy, busy with it all year round. In your head you have fantastic plans to grow, but in practice you are happy most days if you manage to finish the to-do list with the absolutely necessary tasks at all. Sharpening your strategy or setting up something new is often not done.
Because That’s How the
That is very understandable, but also very sinful. Because that’s how the focus the best thing about having your own online store is that you can always rethink how you want to grow and how you are going to put it into practice. All by yourself! Of course you started your business for a reason: you want to be able to fully express your creativity in smart ways to become a little bigger or a little different (read: more fun) every time.
You can respond to this in several ways. You can nervously twiddle your thumbs and hope that customers who return from vacation also return to you. Online merchants who choose to do so Quality Directors Email Lists often combine this with stressing about and-what-if-they-don’t-do that . You can also spend endless hours in many marketing campaigns to attract a few more customers to your webshop and to tone down that summer dip, even if only a very little bit. Web merchants who opt for this often find at the end of the summer that their efforts were not exactly commensurate with their results.
The annual summer dip in turnover and crowds
Unless you sell barbecues, camping gear or swimwear, you can often be very quiet as an online retailer in the summer. Because whether your customers are camping, staying in a five -star hotel or spending quality time at home with their family, at least they won’t spend stolen hours at the office or while Netflixing your catalog scrolling in search of their latest purchase. .